Premium Screen Printing, Embroidery, and Apparel
Proudly located on Buffalo’s Elmwood Avenue, Identity Ink is your one-stop shop for promotional products and custom branded apparel. You can count on Identity Ink for personalized service and high-quality products that are made to last.
From small and large businesses to schools and sports teams, we put our 40+ years of industry experience to work to deliver our customers the services they need and products they love, including:
Custom and Quality
Identity Ink’s team of 10 has the expertise and equipment to create quality, consistent designs for custom t-shirts, sweatshirts, hats, jackets, bags and more. Designed to last through more washes than you can count, Identity Ink delivers quality you won’t find by taking short cuts. Our automatic screen-printing machines deliver a consistent, precise, and accurate print on every garment. Our gas dryers cure ink to ensure a long-lasting print on your custom apparel. State of the art embroidery machines are equipped to handle from 1 to 1,000,000 pieces. Our Hotronix heat press machines and hat presses to permanently seal all of your heat press vinyl needs.
Meet the Team
What is the best thing about living in Buffalo?
“There is no one best thing…it is the people, rabid sports loyalty, the food, the history, the smell of Cheerios, and the sense of pride.”
If Buddy could suddenly talk like any celebrity, who would he be?
“Samuel L. Jackson”
What is your mantra?
“Nothing positive comes from being negative.”
Bill Herrmann
Owner
Let’s hear your best Dad joke.
“What is the best time to go to the dentist? Tooth-Hurty.”
What is one thing on your bucket list?
“Do some extensive travel throughout Europe.”
What is your Mantra?
“Enjoy the ride.”
Zac Herrmann
Vice President
If your dog could suddenly talk like any celebrity, who would it be?
“Cardi B”
Let’s hear your best Dad joke.
“Are you allowed to laugh loudly in Hawaii? Or just a low ha?”
If animals could talk, which one would be the rudest?
“Llama”
Ashley Kramer
Production Manager
One thing on my bucket list is
“To experience the Northern Lights in person.”
I spend far too much money on…
“Playing golf on a crisp autumn morning there’s nothing better “
What are you kind of snobby about?
“I’m kind of snobby about grilling meat. I’ve been known to don the spatula at a cookout or two.”
David McDowell
Head Press Operator
What is your favorite thing about living in Buffalo?
“The scenery…from Niagara Falls to Letchworth State Park and everything in between.”
If you had 1 hour left to live…you would spend it?
“With my daughter.”
If your pet could suddenly talk like the celebrity of your choice, whose voice would they have?
“George Clooney”
Kim McMahon
Operations Manager
One thing on my bucket list is
“Visit the Grand Canyon”
If your pet could suddenly talk like the celebrity of your choice, whose voice would they have?
“I know for a fact she would sound like Sofia Vergara.”
I spend far too much money on
“Gouache”
Aziza Abdul-Alim
Senior Graphic Designer
If your pet could suddenly talk like any celebrity, whose voice would they have?
“Morgan Freeman…obviously.”
Let’s hear your best Dad joke.
“A guy walks into a bar, first thing he notices is there is a big cut of beef hanging from the ceiling. The bartender says, “If you can jump and slap that piece of beef you drink free for the night, but miss and you buy a round of drinks for everyone.” The guy looks up ponders for a minute and says, I’ll pass…the steaks are too high.”
What do you spend too much money on?
“Mighty Taco”
Alex Gauss
Textile Embroidery Artist
If animals could talk…which one would be the rudest?
“Goats”
If you had a boat…what would you name it?
“Wet Willy”
What is your mantra?
“I am worth it.”
Nancy Herrmann
The Bosses Boss
Let’s hear your best Dad joke.
“I ordered a chicken and an egg from Amazon…I’ll let you know.”
What would you name your boat if you had one?
“Big Boone”
If your pet could suddenly talk like the celebrity of your choice, who would it be?
“Cillian Murphy”
Lucas Herrmann
Swiss Army Knife
What is one thing you know you do better than most?
“Sleep…I am really good at it.”
What is one thing on your bucket list?
“Catch that damn squirrel.”
If animals could talk, who would be the rudest?
“Duh…cats”
Buddy
Privates Investigator
Shop Buffalo Apparel
Proud to be from Buffalo? Us too. Whether it’s victory Monday, hockey night or you’re planning a night out on the town, you can wear your Buffalo pride on your sleeve (literally). We designed a unique collection of Buffalo apparel because there’s no shortage of love for the 716. We’re always adding more, so check back to add to your collection.
Let’s Get to Work
Our work can be seen all throughout the community and that is the BEST thing about what we do. Seeing you—our loyal customers—wearing something we designed, printed, or embroidered it is the sweetest gift.
Contact us for your custom promotional products or apparel. We look forward to working together!
